2017 Asia Show Back Dialogue | Your words, feelings and future

July 2, 2017,

The 12th Asian Outdoor Show successfully ended in applause from everyone.



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Look back â–º 2017 Asia Outdoor Exhibition

â—† The scale of the 2017 Asian Outdoor Show was 48,000 square meters.
â—† 617 domestic and international famous brands gathered â—† A total of 19,373 people visited the exhibition site during the four-day exhibition

â—† In addition, the quality of the exhibition has significantly improved. The forums, lectures, and sharing sessions held during the same period were full and were highly appreciated by participants.


Now, we will review with you the whole history of the 2017 Asian Outdoor Show.

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Conversation â–º Asian Outdoor Show in My Eyes

Germany Friedrichshafen Exhibition Co., Ltd. (European Outdoor Exhibition)

Marketing Director Ludwig Meier

“I feel that this year's Asia Outdoor Show is very good. Especially I have seen changes in innovative products and outdoor markets in China: Outdoors are moving towards cities, and camping is also rising. These may become important factors in the development of the industry in the future. I would like to say : The show is perfect. Everyone should continue to participate next year."


Sanliudu (China) Co., Ltd. (361°)

Product Director Shi Weijie

“The running zone of the Asia Outdoor Exhibition is very suitable for the promotion of a professional sports brand like us, so we also prepared experience products for the exhibition. The exhibition is doing very well, including the overall atmosphere and some organized activities, such as the top ten running group. The selection, live running and sharing of lectures. Through these activities, we can better understand the development of the industry and also help to communicate with our peers."



Pathfinder Holdings Group Co., Ltd. (ACUNU, DISCOVERY, TOREAD)

Chairman Sheng Faqiang

“The Asia Outdoor Exhibition has developed better in China and is a very motivated team. Our COA alliance will fully support the development of the Asia Outdoor Show. And, I feel that the exhibition has more and more excellent brands, more and more attention to quality, at the event. The introduction of more attention."



Nanjing Biancheng Sporting Goods Co., Ltd. (ALPINA, HALTI, HEAD, LEKI, LOWA, NORTHLAND)

Vice President Guo Junwen

“Asian Outdoor Exhibition is a very important platform for the development of China’s outdoor industry, and it is also an exchange platform for the inner circle of Chinese outdoor industry. We have witnessed the growth of the Asia Exhibition and even the Chinese outdoor industry. For 12 years, we will be in Asia every year. The exhibition will be showcased. With the help of the Asia Exhibition platform, our very best brands from Europe are also well developed in the Chinese market.”


Goldman Sachs Hongxuan Brand Operation (Shenzhen) Co., Ltd. (Alpine Pro, DJI, Easoul, Yue Sports)

Marketing Director and Yue Sports CEO Zhang Mingyu

“Participating in the Asia Outdoor Exhibition has an impact on us. On the one hand, the exhibition is a good window, and agents can know our products faster. Second, we can contact some suppliers of surface materials on the spot. They know the theme we promote this year. Third, we can let the publicity and media outlets of department stores and outdoor stores see our image.”


Beijing Ice Storm Trading Co., Ltd. (Black Ice Black Ice)

General Manager Jiang Jiantao

“The sales season of down garments is winter, so the Asian show’s time point is very suitable for the promotion, ordering, and visits and purchases of our products.”



Ju Yongan Jin Machinery Equipment (Shanghai) Co., Ltd. (CEP, Health)

Home Department Channel Manager Zhang Qian

“We are participating in the exhibition because many friends in the industry have told me that the outdoor exhibition in Asia is grounded and the word of mouth is very good. Here I can meet a lot of experienced people and professionals in the outdoor and sports fields. They can give us ideas for development in this field. And suggestions."


Zhongshan Ruijika Ski Clothing Co., Ltd. (ruojuo, DISANDAO)

General Manager Ren Jitao

“The Asia Outdoor Show helped us build our brand image and helped us to push our products all over the country. Through the Asia Expo, we have met many customers from all over the country. There are many professional customers and they can provide us with professional opinions and ideas. The products also provide customers with a large market in the local market and push our brand to a new height every year."


Shenzhen Langheng Electronics Co., Ltd. (Fenix, Ruike, Tasmanian Tiger, Tatonka)

Vice President of R&D Center Zhang Longkai

“The Asia Outdoor Exhibition is the longest history in the domestic outdoor industry. The popularity of the exhibition is very strong and helps to promote the brand. The overall setup of the exhibition and the various services provided are very attractive to us. In the development of nearly ten years Our sales have grown from three to four million to more than two billion yuan now. It can be said that Asia Outdoor has witnessed the development of Fenix, which has helped us grow."



Hangzhou Xinhuofeng Outdoor Products Co., Ltd. (Fire-Maple)

Wang Xi, Marketing Director

“Asia Outdoor Show is a very professional exhibition and it brings very direct orders for us. The impact of this show on us is very big. We have quite a lot of customers who have seen us directly through the Asia Exhibition. The new product, seeing the style and team of our brand, has more confidence in us and continues with us."


Guangdong Narada Mobile Lighting Co., Ltd. (GLOTOOB, NEXTORCH, NEXTOOL, NITEIZE, Tekut)

Marketing Director Huang Hewen

“At the Outdoor Asia Fair, we have a lot of peers and professional dealers who are doing very well. Every year we have Asian Outdoor Expo this platform gathered together, even through the lobster feast, COA outdoor summit forum and other activities, the exchange of industry , Peer-to-peer exchanges, together with the status quo of the industry and the prediction of the future. There are still areas that are not valued in the industry, such as clubs and team leaders. The Asia Outdoor Show can play a platform advantage to activate the crowd.




Zhanjiang Maya Tourism Products Co., Ltd. (Kailas, Meindl, Vaude)

General Manager Zhong Chengzhan

“COA Outdoor Summit Forum is a very important and core platform for outdoor industry exchanges. It is the most important forum in the outdoor field. There is no one.”


Nanjing McKinley Outdoor Products Co., Ltd. (Keen, Gregory)

Zeng Weigang

“The position of Asia Outdoor Exhibition in the industry is undoubtedly the most important exhibition in the summer show, so we as an outdoor brand must participate, because the entire industry is here. Asia Outdoor Fair is more pragmatic, more Focus on products and business, more and more like the exhibition in Europe or North America."



Beijing Orion Outdoor Products Co., Ltd. (Lehero Orion)

CEO Wang Wanyu

“In the future, we hope that the Asian Exhibition will become more and more powerful and can attract resources of different circles, whether sports, outdoor, tourism or agriculture, and use the exhibition to establish various cooperative relations.”


Ningbo Ning Customer External Supplies Co., Ltd. (Naturehike)

Product Director Yan Wenjie

“Asia Outdoor Show is like a big party and a big family. We know new friends and meet old friends on this platform. Compared to last year, our booth has doubled and more people have known our brand. There are more and more targeted customers. I hope that Asia Outdoor can continue to do 20 or 30 years... I will always attend the Asian show as long as you are there.”



Beijing Sikai Le Tourism Products Co., Ltd. (Scaler)

General Manager Zeng Hua

“This year is the third session of the COA Outdoor Summit Forum. Everyone is very active in participating. This kind of enthusiasm shows the necessity of the COA Outdoor Summit Forum. It has market demand, can bring nutrition to everyone, and can get the industry’s people. In recognition, I think this is very good information."


Beijing Jinjiang International Trade Co., Ltd. (snowline)

Marketing Director Zhao Xin

“The Asia Outdoor Exhibition is a long-standing outdoor exhibition with a large audience. It has done a very good job in planning and service, and there are also many participating brands. The main purpose of our exhibition is to display our more outstanding products and reduce the weight. The concept of self-drive camping is being communicated to more people."



Ningbo Xuelang Outdoor Clothing Co., Ltd. (Snowwolf Snow Wolf)

Chairman Cao Yu

“Through the exhibition, we became acquainted with our distributors, established sales contacts, and also exchanged and shared activities with friends in the outdoor circle. The Asia Exhibition team will also work with us to make suggestions, work together to help us obtain better resources and new resources. , such as travel and camp projects. Next we will develop more cooperation and promotion together with Asia Exhibition."


Suzhou Yingde Garment Co., Ltd. (Study Extension)

Ling Mingzong

“Asian Outdoor Exhibition is a good platform. If you have excellent products, you can use this platform to understand the domestic customer segments and quickly open the market. We have recruited hundreds of customers, large and small, and customers have opened. In many stores, the promotion is still very large."


Shanghai Youtu Industrial Co., Ltd. (UTO)

Zhang Kai, general manager

“Asian Outdoor Exhibition has provided us with an all-round cooperation platform and is our partner for brand promotion. For example, we have collaborated with Asia Exhibition on a sharing meeting for runners and used this platform to interact with runners and fans. I feel that this year's Asian exhibition is still good. Although the outdoor industry is not very booming, the customer orientation we have here is more and more accurate. The dealers also recognize us, and the confidence is still relatively good."



Qiuyedi (Xiamen) Outdoor Equipment Technology Co., Ltd. (Akitaka)

Deputy General Manager and Marketing Director Liao Qingyi

“Every year, we have reached a consensus with distributors and channel partners. We don’t need to invite them. They naturally know that Qiuyedi will come to the Asia Outdoor Show. Then we will meet here at the same time.”


Shanghai Swift Camp Management & Management Co., Ltd. (Shelter)

Founder and Chairman Wang Qi

“We exhibited well and achieved the expected results. At the site, we did engage in in-depth interaction with many senior professionals in the outdoor industry. Yesterday, at outdoor and camping themed forums, we and outdoor suppliers (including camp education) The organization did a thorough discussion and it did not take five hours to fully enjoy it. In response to the linkages between the future camps and outdoor, camping and education directions, they did come up with many feasible suggestions and proposals, and also the future direction of our camp. Offers a lot of advice."



Nanjing Qifante Sports Development Co., Ltd. (Yvette)

Brand Director Liu Lantao

“We participated in the Asia Outdoor Show this time because of the running area, and our sports equipment was dominated by women's sports underwear. During the exhibition, the audience of our booth was very large and we encountered more users and channels. Let them know the needs of sports underwear products in the female market and the future development of our brand. We are pleased to see that our brands and products have such a high market awareness."


Nanjing Ningfei International Exhibition Co., Ltd.

Li Qi, General Manager

“The Asia Outdoor Show is not only a platform for displaying brands and products, but also a platform for information exchange between all links in the outdoor industry chain and linkage industries. Therefore, more topics, more forum lectures, and knowledge projects have been added to the show this year. We will facilitate the development of the entire industry by learning from each other on the spot, exchanging resources with each other, and linking resources. In the future, Asia Outdoor will still focus on the outdoor industry, but at the same time it will also pay more attention to extension.”



The 13th Asian Outdoor Exhibition will be on schedule from June 28th to July 1st, 2018.
Constantly surpass and innovate to promote China's outdoor industry to a new stage!

Finally, pay tribute to all the outdoor people who have always insisted!


The above content was reprinted from the equipment official cool 2017 official designated partners Asia Outdoor Products Exhibition official website

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