**[Xi'an: The City and Window of the World]**
Xi’an, a historic city located in the heart of China, has emerged as a key player in the modernization of trade and transportation. With the strategic development of the Silk Road Economic Belt and the construction of the Xi’an International Port Area, the city is now positioned as a vital link between the Northwest Economic Circle and major economic zones such as the Bohai Sea, Yangtze River Delta, and Pearl River Delta. Through multi-modal transport systems, Xi’an has transformed into a central hub for international logistics, acting as a bridge that connects inland regions to global markets. As a core driver of western China’s development, it also plays a significant role in influencing northern, central, and southern regions.
As a business, financial, cultural, and transportation center in the central and western parts of China, Xi’an offers immense opportunities for entrepreneurs and industry leaders. It has become a top destination for furniture manufacturers looking to expand their reach during the second wave of economic restructuring. The city's growing influence and strategic location make it an ideal platform for businesses seeking long-term growth and success.
**[Western Expo: Annual Furniture Event]**
The 13th Xi’an International Furniture Fair in 2014 promises to be one of the most significant events in the region. With nearly 60,000 square meters of exhibition space and over 600 well-known furniture companies participating, the fair will showcase the latest trends and innovations in the furniture industry. Known for its strong market potential, large buyer base, excellent display quality, and high-level service, the event has attracted widespread attention from both domestic and international exhibitors.
This fair not only serves as a premier platform for industry professionals but also provides a golden opportunity for companies to connect with buyers, explore new markets, and stay updated on the latest developments in the furniture sector.
**[West Expo Highlights 1: Strong Government Support for International Trade]**
The fair will focus on inviting furniture companies and related enterprises from the central and western provinces, while also strengthening collaboration with government procurement agencies, tendering companies, universities, hotels, real estate developers, and decoration firms. This initiative aims to build a comprehensive platform for production suppliers and buyers to exchange materials, accessories, and other essential resources.
In addition, the event will expand its outreach to international buyers from Central Asia, the Middle East, Russia, Europe, the U.S., and Japan, further enhancing its global appeal and significance.
**[West Expo Highlights 2: Exciting Events and New Ideas]**
★ **Live Events:**
- The 13th Shaanxi Province XXX Cup Furniture Design Grand Prix (currently accepting submissions)
- Best Evaluation Product Design Award / Best Exhibition Booth Design Award
- 2014 China Midwest Furniture and Home Store Development Trend Summit Forum
- Launch of New Products by Leading Furniture Brands
- Discounted Sales of Popular Furniture Items
- Exhibition Lottery and Surprise Gifts (subject to on-site announcements)
These events are designed to provide a dynamic and engaging experience for attendees, encouraging innovation and creativity in the furniture industry.
**[West Expo Highlights 3: Building a High-Quality Business Alliance Platform]**
Organizers aim to create a professional and efficient platform for exhibitors, buyers, and visitors. By leveraging resource advantages and conducting comprehensive promotions, the fair will facilitate meaningful business connections and support the growth of the furniture industry in the central and western regions.
**[West Expo Highlights 4: Comprehensive and Wide-Ranging Promotion]**
- **Professional Market Promotion**: Targeted marketing efforts in cities across Shaanxi, Gansu, Ningxia, Qinghai, Xinjiang, and other provinces, including detailed market research, face-to-face invitations, and VIP cards.
- **Media Promotion**: Extensive coverage through leading furniture magazines, newspapers, and mass media outlets, including “China Furniture Report,†“Shenzhen Furniture News,†and various online platforms.
- **Database Marketing**: Direct communication with key buyers, dealers, and institutions through targeted email campaigns and invitations.
- **Exhibition Promotion**: Active participation in other exhibitions at home and abroad to better understand customer needs and enhance services.
- **Online Advertising**: Strategic placement of advertisements on major furniture websites and search engines, along with electronic invitations to ensure maximum visibility.
**[Exhibition Scope]**
- Civilian Furniture: Living room, bedroom, dining room, study, children’s, upholstered, classical, bamboo, rattan, cabinets, stairs, cloakrooms, doors, windows, floors
- Mahogany Furniture: Ming and Qing antique, classical, neo-classical, rosewood, ebony, traditional wood carvings, Asian and European antiques
- Office Furniture: Office, hotel, school, catering, metal, outdoor
- Raw Materials: Fabrics, hardware, paints, adhesives, wood, panels, veneer, edge banding
- Home Accessories: Textiles, artificial flowers, carpets, lighting, household items
- Machinery: Woodworking, painting, drying, mattress, bending, pneumatic tools, power tools
- Others: Industry journals, books, design software, management systems
**[Exhibition Schedule]**
- **Exhibition Time**: October 14–16, 2014 (8:30–17:30)
- **Exhibition Time**: October 17–20, 2014 (9:00–16:30)
- **Dismantling Time**: October 20, 2014 (16:00)
**[Exhibitor Registration and Charges]**
- **Standard Booth (3m x 3m = 9m²)**: Domestic: ¥5,800/month; Foreign: $1,200/month
- **Special Installation Open Space (36m²)**: Domestic: ¥500/m²; Foreign: $100/m²
*Note: Additional charges may apply for special power requirements or double-sided booths.*
**[Advertising Costs]**
- **Journal Advertising**: Cover, seal, title page, inner pages, black & white, text version, etc.
- **On-Site Advertising**: Main channel billboards, monogram ads, floor ads, visit card ads, arches, hanging flags, air balloons
**[Exhibitor Procedures]**
1. Companies interested in participating should complete the application form and submit it with an official stamp.
2. Payment of fees must be made within 3 days of registration, with the remaining balance due before September 20, 2014.
3. Booth allocation follows the principle of “first come, first served.â€
4. After payment, exhibitors should fax the bank transfer receipt to the organizing committee.
**[Contact Information]**
- **Contact**: Lu Xiaoli
- **Mobile**: +86 15091838920
- **Tel**: +86 29-85359302
- **Fax**: +86 29-85229308
- **Address**: Room 1102, Block B, Qujiang Exhibition International, No. 6 Yanzhan Road, Xi’an City, China
- **Postal Code**: 710061
Join us in Xi’an and take advantage of this unique opportunity to showcase your products, connect with buyers, and grow your business in one of China’s most dynamic and rapidly developing regions.
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NINGBO MACEY EDUCATION PRODUCT CO.,LTD , https://www.maceycreative.com