Coca-Cola teaches you how to enjoy creative packaging

[China Packaging Network] When it comes to playing with creativity, the great Coca Cola is a good brush. Creative packaging, limited edition commemorative cans are all very slippery. Today Xiao Bian specifically looked for Coca-Cola's creative packaging. To be honest, there are quite a few design Xiao Bian still like it, even admire those designers. The following small series is for everyone to count.

Braille bottle

In the summer of 2015, new filling designs printed with Braille were introduced in Mexico and Argentina. In Mexico, Coca-Cola chose to partner with Anónimo to create a special vending machine that sells braised Coca-Cola in order to surprise the blind blind people. In Argentina, the brand will be the famous blind football team Los Murciélagos. The names of the members were engraved on the bottle and sent to them, aiming to encourage more blind people to brave themselves without fear.

Brazil World Cup Special Edition

In 2014, on the eve of the World Cup in Brazil, Coca-Cola took the hot spot and launched the World Cup Special Edition canned. The series consists of three unique canned designs, which were jointly completed by Speto, a street artist from Coca-Cola and Sao Paulo, and BGO, a British design studio. The design is dominated by graffiti elements full of samba style, coupled with the iconic red bottle design of Coca-Cola, which is very much in line with the warm atmosphere during the World Cup.

125th anniversary canister

This commemorative can is designed by James JARVIS, a British doll designer who has worked with the godfather of the Hong Kong doll god Michael Lau. The 125th Anniversary canister is full of red elegance and gives people a feeling of liquid life with black bubbles.

Night & Day Note Edition

This design from France Jean Paul Gaultier, he is very good on the design of the fabric, so it was in the Coca-Cola phase. He collaborated with Coca-Cola to create two versions of the Night and Day versions of the brand's low-sugar Diet Coca-Cola. This is the first time in the history of Coca-Cola to work with other units to design 330ml capacity cans, so this cooperation is absolutely significant. Night's version is designed to be full of gorgeous Glam Rock flavors; Day's version is designed with blue and white stripes.

Divided into two mini versions

This is a concept Coke can that was co-launched by Coca-Cola and Singapore's Ogilvy & Mather. It divides a can of Coke with a capacity of 330ml into two cans. It is a mini can of two cans with only 115ml. Just a little twist, everyone can put it. A can of normal Coke is divided into two cans, which is most suitable for sharing with friends, and each can has a separate pull ring. The remaining half cans can be stored in the refrigerator for future enjoyment. This thoughtful design really solves a lot of attention to health. City people worry.

James Bond Special Edition

James Bond had a famous line "Shaken, not stirring" in the 007 movie. Coca-Cola found his inspiration and launched a limited edition. This specially packaged cans and bottles, and the bottle has a unique code for fans to unlock the exclusive information of this MI6 agent.

Space Invaders Edition

This is just a concept version of Cola cans, from graphic designer Erin McGuire. He moved the famous 8-bit game "Space Invaders" to Coca-Cola. Let Coca-Cola have a 8-Bit design style. This Coca-Cola series of bottles, including original, Zero and Diet Coke, is quite interesting.

London Olympics USA team canned

During the London Olympics, Coca-Cola brought everyone a limited-edition American team canned surprise. Designed by the brand image master Turner Duckworth personally surgeon, in the bottle can see the design portfolio that echoes the glory of the United States Olympic team. This series of cans will be launched in the summer of 2012 and will only be available in the United States.