The laser holographic transfer paper integrating anti-counterfeiting, decoration and environmental protection was successfully developed in Shaoxing Jinghua Laser Products Co., Ltd. and put into mass production. A few days ago, the Economic Commission of Zhejiang Province organized experts to identify products. Experts agreed that laser holographic transfer paper is a high-tech, new type of security material that combines computer pixel holography, precision transfer, fine chemical formulations, laser holographic molding, and high integrity peeling technology. After trials, the products meet the needs of industrialized packaging production, opening up new sources of materials for the anti-counterfeit printing industry. The key technologies such as the information layer and peeling layer developed by the company itself are original. The comprehensive technology of products has reached the domestic leading level, filling the gaps in the domestic market and replacing imports. Experts also explained three major functions of laser holographic transfer paper: The first is a unique anti-counterfeiting feature. The original laser holographic anti-counterfeiting labels, pull cords, security lines and other "points", "line" anti-counterfeiting means to "face", so that the entire surface of the packaging paper with anti-counterfeit text and patterns, which greatly increased the difficulty of counterfeiting, enhanced Anti-counterfeiting effect of packaging. The second is the decorative function. Laser hologram transfer paper not only does not affect the surface printing, but also optimizes the design, so that the laser holographic pattern text and printing ink against each other, perfect integration, increase the overall decorative effect of the packaging. The third is the green function. Laser hologram transfer paper is different from aluminum foil composite and polyester film composite cards (paper), which can be recycled and will not pollute the environment. Due to the unique function of the laser holographic transfer paper, experts believe that it is most suitable for various anti-counterfeit packaging such as famous cigarettes, famous wines, medicines and foods, especially for the packaging of famous wines, famous cigarettes, cigarette liners, and wine labels. At present, the price positioning of this product is much lower than that of imported similar products, slightly higher than ordinary aluminum spray paper. Therefore, according to industry estimates, this novel packaging material will play a positive role in the field of anti-counterfeiting.