Corrugated Paper Market Development Trend

In today's retail industry, the prices of shelves and display spaces are very expensive. How to attract customers as much as possible on the packaging is a major research topic in the packaging industry. The packaging must not only be colorful, but also have a high image print quality to support the consistency and fidelity of the brand.

With the development of supermarket chains and the continuous merger of many retailers, strong purchasing power and packaging quality requirements to meet market demand for branded products have prompted the flexographic printing industry to continuously invest in improving print quality.
The obvious trend of market development in the past five years has been the trend towards large-scale warehouse supermarkets. This is caused by the ongoing mergers between retail companies. Buying power has also gradually shifted from brand to retail.

Owners of branded products need to differentiate their products from those of competitors by improving their brand image, ensuring that customers can distinguish their products from many similar products. This has led to an ever-increasing market demand for display packaging, including product requirements, intense colors, and process printing that can better reflect the package content. The increasing consideration of packaging output is mainly based on customers' tastes, habits and fashion trends, thereby promoting supermarkets to provide a variety of attractive products at a lower price. New flavors and product types, as well as more attractive packaging, are all necessary conditions to persuade customers to purchase products.

Corrugated carton occupies an important position in enhancing brand image. Corrugated carton (type B, E and F corrugated paper) is continuously applied to the outermost packaging materials of various packages to provide stronger brand and market opportunities.

Industry Trends Due to the repetitive use of secondary packaging such as transport cartons, paper product processing companies are increasingly affected by market competition. Therefore, the use of corrugated boxes as a purely transmissive packaging is increasing. The market for reusable packaging often includes fresh fruit, egg products, flowers, vegetables and fresh meat.

The main growth areas of corrugated boxes are marketing tools for pet food, wine boxes, soft pack drinks, mineral water, food service and cosmetics. More and more of these areas use white surface liners and finer corrugations.

In addition, corrugated boxes are often used for branding. In the production chain, paper product processing companies need to provide unique packaging solutions and the lowest price products. Only by providing impeccable service, comprehensive customer service, and improved print quality can it be competitive in the industry. Only the customer-based suppliers have gained corresponding market share in the near future.

In contrast, tan boxes (kraft liners) are recognized as a daily product. The cost of raw materials, the capital employed by employees, and the use of assets are all important factors for maintaining competitiveness in these markets. Only low-cost suppliers can win.

As the weight of paper in corrugated boxes continues to decline and the use of white surface liners continues to increase, new plate systems are needed to meet new demands for improved print quality. Application of new color separation software, requirements for digital printing plates, and requirements for larger plate sizes are all recognized trends

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