[China Packaging Network News] Looking at the current state of the daily chemical industry, both large international brands and emerging domestic labels are prioritizing anti-counterfeiting measures. The challenge is how to effectively implement anti-counterfeiting and anti-fraud strategies in today's competitive market.
From simple production dates and expiration periods to batch numbers, barcode and QR code identification, all these elements help meet traceability requirements and serve as effective anti-counterfeiting tools. These features not only ensure product authenticity but also help combat counterfeit goods.
How to Read the Cosmetics Production Date?
On cosmetic bottles, you often see a combination of letters and numbers on the label. This is typically the batch number, which indicates when and where the product was manufactured. In Europe and the U.S., batch numbers are usually well-organized, while in Japan, they tend to be more chaotic. Most skincare products have a shelf life of three years, while makeup cosmetics can last up to five years.
Can the Production Date on the Outer Packaging Be Removed with Nail Polish?
To test this, we purchased some nail polish and various types of plastic and cardboard packaging from a supermarket. After applying the nail polish lightly on the production date, the text disappeared almost instantly within a second. After wiping away the residue, there were hardly any traces left on the package.
This experiment showed that most production dates marked with ink can be easily erased. It took just a few applications of nail polish to remove the date completely. This means that the cost of altering the date is very low, making it a risky practice for consumers and manufacturers alike.
Laser marking technology offers a better solution to this problem.
Efficiency: Laser marking machines use imported RF lasers (metal packaged) and high-speed galvanometer scanning systems. They come with dedicated online flight marking control software, allowing for continuous dynamic marking on the production line. They can permanently mark text, numbers, symbols, graphics, and even anti-counterfeit codes and serial numbers—making them an excellent alternative to traditional ink marking.
Environmental Protection: The laser marking process is non-contact and pollution-free, with low operating costs (no consumables). It supports both online dynamic and static marking, adapts to different production lines, and has a low failure rate. It requires no daily maintenance, reducing unplanned downtime caused by equipment issues. The system is easy to use, safe, and efficient.
Permanence: The marking produced by a laser is unique and cannot be erased or altered. It provides strong anti-counterfeiting protection, preventing tampering with product dates, fake goods, and substandard products. This makes it a reliable tool for brand protection and consumer confidence.
Printer Application Features:
1. High-performance, imported sealed metal RF laser generator with a long service life.
2. Equipped with a high-precision 2D scanning system for fast and accurate marking.
3. Higher work efficiency and faster production line speeds.
4. Eco-friendly, high-tech products that meet EU standards.
5. The Danzi Water password envelope line can mark 3 lines at 18 meters per minute, producing up to 10,000 bottles per hour.
Benefits:
Lower Cost: Although the initial investment in a laser printer may be higher, the operating costs are extremely low, with no need for consumables and long maintenance-free operation.
More Efficient Work: Laser printers operate continuously at high speed, ensuring smooth production without the risk of unexpected shutdowns due to clogged inkjet nozzles, which can lead to economic losses.
Durability of Marking: Laser markings are permanent, colorfast, and resistant to fading. They remain intact even under harsh environmental conditions such as touch, exposure to acidic or alkaline gases, high or low temperatures. This ensures that the markings cannot be easily removed, giving customers greater confidence in the product’s authenticity.
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